Explore The Power Of Music In Marketing.
Does Your Brand Have Something To Say?
We'll Make It Music To Someone's Ears.
What We Do>
MTM connects brands with established and rising artists in the music industry to explore alignment opportunities with an artist's trusted brand and image.
Their audience may be your audience. Let's discover:
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• Demographic crossover where your brand and music fans meet.
• Brand/artist partnerships that provide tour participation into key markets.​​
• Access to hit songs to infuse into your brand's marketing campaign.
Founder
Kenny Lamb is a multi-platinum songwriter, producer, and creative marketing strategist with over 20 years of experience in music driven brand partnerships.
A Warner/Chappell New York and Nashville music industry veteran, Lamb founded MTM with a vision of a more efficient, custom approach to how music is used in marketing campaigns, creating successful program overlays for major brands by harnessing the organic reach and intrinsic power of music.
"Music is the ultimate social connector – a voice that brings us together"
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- Kenny Lamb
Clients and Testimonials
MTM Partnered with the Coca-Cola/Walmart team on the national music themed merchandising and activation program, "Share A Coke And A Song". We proudly became the brand's top musical influencer for Walmart during the campaign.
“...Kenny Lamb and the MTM team reached Coca-Cola’s audience with authenticity and energy. Our beverage merchandising featured Lamb’s exclusive song commissioned as our summer anthem."
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- Director of Shopper Marketing - Coca-Cola team for Walmart US.
“...Kenny Lamb created multi-year endorsement deals with major brands for NBC’s The Voice artists, including Bad Boy Mowers and Coca-Cola, becoming one of Coca-Cola/Walmart’s top influencers in 2016 and 2017.”
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- Forbes Magazine 2018
In 2022 MTM partnered with Moet Hennessy to create a VIP immersive experience featuring internationally renowned rock violinist Sarah Charness. (Trans-Siberian Orchestra, The Chainsmokers, Ne-Yo, Flo Rida, The Jonas Brothers)
"Every Day Is A Road Trip" - Commercial and Campaign
Campaign centered around our original song, "Drive", and featured an all markets TV commercial, social media activation and shareable online content.
"This Is Winning" - Arkansas Scholarship Lottery
MTM partnered with the Arkansas Scholarship Lottery on current marketing campaign and TV commercial series featuring our original song, "Lucky As Me",
Created gold certified compilation for 'N SYNC brand partnership with Kellogg's.
To hear more about integrating music, message and visuals into powerful marketing content for your brand, send us a message.
Let's talk Music.